I am a passionate brand consultant who has a rare ability to combine rational thinking and creative intelligence. I give my clients the freedom to express their brands and deliver compelling customer experiences. I love branding. Actually I am obsessed with it.
Thanks for posting. Good information.
Nice post. We can learn from this. Thanks.
Here is another relevant article: http://mashable.com/2012/01/16/business-name-how-to/
Here is JWT's 2012 trend forecast published at the Economist: http://www.economist.com/node/21541758
Thanks for your comment, As you said, NBA is well ahead of FIBA in terms of marketing. That said, FI
