As a start-up, we had an excellent product. However, we didn’t know how to reach our prospective consumers. That was until we met Günter. With his understanding of deep consumer insights, he helped us shape everything about our flagship brand, Terragusto from profiling consumer segments in various international markets to tailoring all the branding components. He also provided valuable strategic and long-term perspective during the creation of our umbrella corporate identity, Litus.
In the fast pace world of start-ups, Günter’s visionary and agile support was the crucial element to the global success of our brands.